11 Must-See Social Media Video Examples for Your Inspiration

It will encapsulate the entire career page, i.e., what the user will find on there and what they shall expect of you as a company. Use this space to communicate who you're and the values you believe in.

If you have a distinction to demonstrate, such as your long and illustrious history, the diversity of your workforce, the accolades you have received over the years, or sustainability or healthy living — highlight that about yourself here.

But what do you use to showcase yourself? Pictures, videos, and testimonials.

It will encapsulate the entire career page, i.e., what the user will find on there and what they shall expect of you as a company. Use this space to communicate who you're and the values you believe in.

If you have a distinction to demonstrate, such as your long and illustrious history, the diversity of your workforce, the accolades you have received over the years, or sustainability or healthy living — highlight that about yourself here.

But what do you use to showcase yourself? Pictures, videos, and testimonials.

The most important aspect to remember when it comes to crafting stellar career pages is to keep them simple and structured. It is easy to go with the flow and include too much in a bid to convince prospective clients.

Make the application process as short as possible. Candidates don't want to spend time filling in information that can already be found on their resume, and nor do they want to take tests without being informed in advance.

Simplify the application process by including the option to add the resume and experience letters along with one or two relevant questions. If pre-employment assessment tests need to be added, inform the applicant in advance. This way, the candidate will be prepared and spare the time for a lengthier process.

Having said that, a shorter process invites many irrelevant applicants. This is why you should always include at least one to two relevant questions in the application process to weed out non-serious candidates.

But what truly makes you stand out is a well-structured page that has something unique to say and show to a visitor. Ideally, you need to focus on highlighting two specific aspects in equal parts: your job postings and your company culture.